This time Sony wanted to give something different, that
typically provide the latest technology news on the launch, but this time it
was an exhibition in the claims as exhibits real-time digital photography in
the world.
The exhibition, which will last only one night only,
featuring the work of three photographic namely Lee Strickland, William Daniels
and Paul Sullivan who was assigned to take pictures of the 3 different
locations, namely London, Paris and Berlin.
In the shots, they are equipped with the Sony NEX-5R. After
the they get a picture of each of them requested to immediately send the
results to the London Gallery through its built-in wifi that is in their
camera.
If the general exhibition displays the images taken prior to
the exhibition, and visitors the opportunity to enjoy images that are already
in print, it is not a photo exhibition this time is presented by Sony. The
images received by the Gallery and then publish directly in as many as 14
screens in the exhibition hall. Total of all photos are in the show as much as
200.
Thus,
visitors to the exhibition were invited to see what's going on in Paris, London
and Berlin immediately. Cannot deny, that this is one way Sony introduces
built-in wifi feature on the camera. Perhaps in this way, Sony can deliver real
results before cameras on the market, so that prospective users also can not
feel in doubt.